Is Your Google Workspace Safe? Backup Explained for Small Businesses

You can't rely on Google Drive for cloud storage, you still need to have a separate cloud backup - this is best practice to avoid a single point of failure.

Why Your Small Business Needs Cloud Backups

If your company uses cloud storage services like Dropbox or Google Drive, you still need a separate cloud backup. This post explains the benefits of cloud backups and how they can safeguard your small business.

What Justifies a Cloud Storage Backup?

  • Data Loss Occurs: Data loss can be caused by virus attacks, inadvertent deletions, or even the owner’s deletion of a file.
  • Restricted Recovery Options: On average, you can only retrieve deleted files from cloud storage providers for 30 days.
  • Cloud Storage is your single point of Failure: Using cloud storage for backup is not recommended. You keep your files there, and a backup copies those files to an alternate location.

Cloud Backup Advantages

  • Disaster Recovery: You can restore your files from your cloud backup if your data is corrupted or your cloud storage provider experiences an outage.
  • Security: Cloud backups can shield your information from ransomware and malware attacks.
  • Version History: Certain cloud backups may preserve older versions of your files, allowing you to restore an earlier version should the need arise.

What a Cloud Backup Service Should Include

  • Vendor Independence: Select a backup service not connected to your cloud storage company.
  • Frequent Backups: Verify that the service regularly backs up your data, preferably multiple times daily.
  • Version History: If you need to restore earlier versions of your files, look for a service that keeps track of multiple versions.


Cloud backups are an essential tool for small businesses to safeguard their data and maintain business continuity. Using the advice in this article, you can select a cloud backup service that satisfies your requirements and maintains your business’s efficiency.

Duncan Isaksen-Loxton

Educated as a web developer, with over 20 years of internet based work and experience, Duncan is a Google Workspace Certified Collaboration Engineer and a WordPress expert.
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